1. CREATE A PROJECT: To post to Kickstarter, according to the site鈥檚 guidelines, you need a 鈥渃reative project [with] a clear goal, like making an album, a book, or a work of art.鈥 The best lure: documentary films.
Money for Nothing
The dangers of Kickstarter and crowdfunded adventure.2. WRITE A BUDGET: Be specific about where the money is going. For example: 鈥$5,499 for a camera and accessories鈥 and 鈥$5,200 for travel-related expenses and provisions.鈥 Tell backers you鈥檙e donating your time.
3. MAKE A VIDEO: This is your sales pitch, so be convincing. 鈥淵ou can鈥檛 be just a good mountain climber, you have to be a good communicator,鈥 says Jeff Blumenfeld, author of . Make eye contact with the camera. Avoid cue cards.
4. DELIVER: Do everything you say you鈥檙e going to do. 鈥淵ou鈥檙e just going to screw yourself if you don鈥檛 fulfill your obligation,鈥 says Scott Herriott, who has done two campaigns to fund films about hiking the Appalachian Trail. 鈥淧lus, if someone misuses the system, it hurts everyone.鈥