In the chaos of year鈥檚 end, it鈥檚 easy to forget to prioritize yourself. After all, few of us have time for serious goal-setting or self-care amid the airport runs, in-law-wrangling, and countless other rings of the family circus. Inevitably, the New Year sneaks up on us before we have any time to plan or ponder. By the time we figure out what we want our resolutions to be and what stuff we need to make them happen, we鈥檙e already a month behind.
Don鈥檛 let that happen this year. Instead, take a few minutes right now to set some intentions for 2025. Then, take advantage of deep Black Friday discounts to order what you need and set yourself up for success. To give you a head start, we pored through press releases and deals lists to round up the ten best deals on the market.听
Looking to reduce stress in 2025? Drink Less? Get strong? Sleep better? Finally get over that niggling injury? We鈥檝e got you. Find time for yourself this holiday season with these top wellness-focused听sales.

1. Drink Less
Athletic Brewing Non-Alcoholic Beer
On sale November 25
With NA options this good, you won鈥檛 want to stop at Dry January. Athletic Brewing has made a name for itself with its wide range of athlete-friendly recipes and creative flavors (think: crisp IPAs, fruity sours, or darker brews perfect for the cooler months).听From Monday, November 25 ,听through Monday, December 2, customers who join the brand鈥檚 will receive 30 percent off their first order. That鈥檚 $10 to $11 per six-pack听rather than the usual $14 to $15. Better yet: you can order up to eight sixers. Buy in bulk, and the savings add up fast.

2. Start Meditating
Manduka enLight Meditation Cushion
On sale November 25听
In theory, meditation is something you can embrace anytime, anywhere. In practice, it鈥檚 often hard to make yourself do it unless you have a set routine鈥攁nd a designated spot. Enter the enLight Meditation Cushion. Simple, comfortable, and elegant, this pouf is both a visual reminder of the commitment you鈥檝e made to yourself and a portable self-care routine. The microfiber cover is incredibly soft, and the wool inner pillow is springy and non-allergenic. It also comes in a range of colors to fit unobtrusively in any room.

3. Do More Yoga
Liforme Radiant Sun Yoga Mat
On sale now听
Consider this mat your yoga cheatsheet. Liforme鈥檚 mats are all equipped with subtle, printed,听symmetrical guidelines to help you dial in your body awareness and make sure you鈥檙e stretching evenly on both sides. That slight aid can be an enormous help, whether you鈥檙e new to yoga or looking to advance your practice. The non-slip surface is ideal for sweaty hands and feet, and the natural rubber base and eco-polyurethane top are both environmentally friendly.

4. Explore Wilder Places
Garmin Fenix 7X Pro Solar
On sale now
If you鈥檙e looking to spend more time in nature鈥攁nd get lost less鈥攜ou can鈥檛 do better than this ruggedized, high-powered, expedition-ready watch.听The Fenix 7X Pro Solar lets you download maps directly to the device. The watch uses satellites to triangulate your position and show you where you are on the map 鈥攚hich means you鈥檒l always know your exact location, even when you鈥檙e off-grid and out of service. A bevy of fitness settings lets you gather data on everything from your sleep and recovery to your performance on off-trail backpacking trips and technical tail runs alike. It also has a built-in flashlight and some of the best battery life in the business: up to 37 days.

5. Sleep Better
Dream Silk Sleep Pillowcase and Mask Bundle
On sale now
Imagine if every side of the pillow was the cool side of the pillow. That鈥檚 sleeping on silk for you. Silk is something of a supermaterial. First, it naturally regulates temperature. And unlike cotton, it won鈥檛 suck the hydration out of your skin or hair while you sleep. The smooth texture helps prevent hair tangling and breakage and naturally wicks moisture. Dream takes all of those benefits up a notch using extra high-quality silk infused with antibacterial silver ions. Between November 18 and December 19, you can get both Dream鈥檚 silk pillowcase and silk sleep mask (either bundled or separate) for 30 percent off. The brand鈥檚 best-selling , which claims to promote nasal breathing and help stop snoring鈥攊s also on sale for 30 percent off.

6. Recover From an Injury
Hyperice Hypervolt 2 Pro Massage Gun
On sale now
Percussive massage can help warm up muscles, break up knots, and be an invaluable part of a physical therapy or recovery routine. So, whether you鈥檙e looking to rehab a current injury or prevent a future one, consider the Hypervolt 2 Pro as part of your plan. The handheld massage gun has five different head attachments and a powerful motor, which means it鈥檚 strong enough to loosen up even the stiffest muscles. And from November 21 to January 8, it鈥檚 $70 off.

7. Get Stronger
Momentous Protein Powder
On sale November 25
Momentous gets all its products NSF- and Informed-Sport certified. So,听if you鈥檙e new to the space and worried about safety and purity, this is a great place to start. Athletes who are into creatine (a well-studied supplement used to bulk up and enhance recovery) should opt for the ($97), a combo pack featuring protein, creatine,听and omega-3. Or, if you鈥檙e just trying to up your protein intake without breaking the bank, choose between Momentous鈥檚 whey and plant-based protein powders ($30 to $49).

8. Reduce Stress
Plunge Evolve Air Pro Inflatable Cold Plunge
On sale now听
Cold-exposure therapy is having a moment, and not just due to the Wim Hof Effect. Emerging research shows that frigid dips and improve mental health. And these days, you don鈥檛 even have to go to a fancy health spa to reap the benefits. On sale throughout the month of November, the Evolve Pro Air lets you practice a cold-water immersion routine at home. The inflatable pool is made of a durable, insulated material and only takes 15 minutes to set up. You can fill the basic version ($1,012)听with ice or purchase the version with a chiller ($2,967) to keep the water at a steady 37 degrees Fahrenheit. If contrast therapy is more your game, you鈥檒l also want to look at Plunge鈥檚 sauna options: the ($8,917) offers a compact design and has a traditional stone heater that gets up to 200 degrees Fahrenheit.

9. Get Faster
Polar Pacer Pro
On sale now听
The Polar Pacer Pro was built for speed. Whether you鈥檙e looking to finish your first 5K or shave minutes off your marathon time, this lightweight sports watch has everything you need to understand your performance and dial in your training. Keep it simple by tracking your splits and mile times, or dive into the nitty gritty of your running economy, heart rate, and V02 max. Built-in cycling and running tests let you establish your baseline and track it throughout the year, and advanced analytics will alert you if you鈥檙e overtraining and at risk of injury.

10. Optimize Performance
Whoop 4.0
On sale November 25
At long last, the fitness tracker with the enormous fan following is on sale. The Whoop 4.0 is designed to monitor everything from sleep and recovery to stress and physical strain. It lets you quantify how you鈥檙e feeling鈥攎entally, physically, and emotionally鈥攁nd offers insights to help you get back on track. From November 25 to December 3, you can sign up for 12 months of Whoop analytics (the Whoop 4.0 tracker device is included for free) and save $40 on the annual fee. Sign up for two years and you鈥檒l also save $40 on the total.