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Dogfish Head鈥檚 Slightly Mighty is one of the company鈥檚 two low-cal options.
Dogfish Head鈥檚 Slightly Mighty is one of the company鈥檚 two low-cal options. (Photo: Courtesy Dogfish Head)

Beer Wants to Be a Wellness Trend, Too

Low-calorie and 'functional' brews are here to remind you that moderation is the spice of life

Published: 
Dogfish Head鈥檚 Slightly Mighty is one of the company鈥檚 two low-cal options.
(Photo: Courtesy Dogfish Head)

New perk: Easily find new routes and hidden gems, upcoming running events, and more near you. Your weekly Local Running Newsletter has everything you need to lace up! .

At least once a week for the past four months, my inbox has gotten some variation of this press release:听X Brewery is partnering with Y athlete to launch Z low-calorie (or low-alcohol)听beer.听It鈥檚 gone from a trend to a movement at this point.听And the volume of pitches for these brews听is so remarkable, I couldn鈥檛 ignore it.

On January 2鈥攋ust in time for resolutions鈥擠elaware-based Dogfish Head announced it was starting a virtual led by none other than four-time Olympian Shalane Flanagan. Dogfish has competition, though. That same month, San Francisco鈥揵ased听 partnered with ClassPass to do 鈥渟tudio takeovers鈥 in ten听cities across the country. In March, Michigan鈥檚 New Holland is launching its 听with a 5K at its brewpub. Meanwhile, is pitching a keto-friendly option, and has an isotonic offering. 听just went straight to the point and named its beer Gymday.听

According to Market Watch, people throughout the world are spending听听a year on nutrition, personal-care products, fitness, and other sectors of the health and wellness industry. Brewers want a piece of it.听But that鈥檚 just one part of the puzzle. There are three other factors to consider, too. First, things are slowing in the beer industry. Total sales by volume are down, says Bart Watson, economist for the Brewers Association, but the numbers look much better in dollar sales terms, i.e., Americans are drinking less beer, but when they do drink it, they鈥檙e generally drinking the more expensive stuff.听Next, their most loyal patrons, ,are getting older. And finally, the athletic set has proven to be incredibly devoted to post-workout beer.听 听

While craft-beer sales are听still very much kicking ass, brewers are also starting to realize that the growth trend won鈥檛 be up, up, and away forever.听

Which brings us to the genius of low-calorie brews. Here鈥檚 a stat that will blow your mind: the fastest-growing beer brand in America is Michelob Ultra. It鈥檚 also the second-best-selling beer in sales by dollar. The company has produced听a smash hit by making a beer that鈥檚 under 100 calories and tastes better than other popular light beers, thenmarketing it to听consumers within the health and wellness space. If you鈥檝e participated in a big-city marathon in the past five years, chances are the race鈥檚 beer sponsor was Michelob Ultra. In August 2019, the brand unveiled partnerships with Newton Running and Alchemy Bicycles, and its most recent Super Bowl commercial showcased听an听听trying to get back in shape.听

All over the country, craft and independent brewers are wondering: Could this formula work for us?

This is tricky, because craft brewing鈥檚 hallmark has been big flavors鈥攁nd, often, as a result, big calorie counts鈥攆or years and years. There鈥檚 a danger of creating the McDonald鈥檚 salad effect: where the company offers a healthy option but it听, because who goes there for a salad?听Sam Calagione, founder of听Dogfish Head, says that听has not been a problem for his company, which recently released two low-cal options that maintain the characteristics customers expect from microbrews.

While I love seeing more beers offering low-cal and low-ABV options, this feels like the time to remind everyone that alcohol will never be a health food. And don鈥檛 think that wellness can come from doing a few 12-ounce curls. However, if you鈥檙e听looking for the perfect post-run slightly alcoholic beverage, here are our six favorite lighter-beer offerings.

New Holland Brewing听Lightpoint Functional White Ale

(Courtesy New Holland Brewing)

It鈥檚听shocking that this only has . I鈥檇 drink this as a regular beer on a hot day. The hints of honey and orange peel are just right鈥攎ostly on the nose and not at all too sweet. At 3.7 ABV, it鈥檚 perfect for a weeknight or after a run when you don鈥檛 want to get accidentally tanked off a single beer.听听

Platform Beer CompanyGymday

(Courtesy Platform Beer Co.)

Gonna be honest: the word gym does not bring to mind the best flavors. But听 tastes nothing like the gym smells. It鈥檚 surprisingly hoppy for a 98-calorie听beer, but not in that obnoxious 鈥渨e dry-hopped the shit out of this because we don鈥檛 know any other way to make beer鈥澨齱ay. It鈥檚 balanced and easy to drink,with a perfect 3.8 percent ABV.听

Dogfish Head听Slightly Mighty

(Courtesy Dogfish Head)

This is another . Brewers used monk fruit to build flavor in this听beer without adding a ton of calories. It听therefore feels surprisingly hefty听but still comes in at under 100 calories. It鈥檚 4 percent ABV, a fact you would not believe if the brewers hadn鈥檛 printed it on the can.听

Sufferfest Beer Company Repeat

(Courtesy Sufferfest)

There is no beer style I like more after a workout than a K枚lsch. It鈥檚 just so crisp and clean. has added bee pollen. This one is听95 calories and has a 3.5 percent ABV.听

Devils Backbone Bright

(Courtesy Devils Backbone)

For gluten-free gym rats, hits the dry notes well, though it鈥檚 definitely on the lighter side of the flavor spectrum. Hints of tangerine make this a great choice for anyone who loves fruity or tart beers. It has just 85 calories and a 4 percent ABV.听 听 听 听

Deschutes Wowza Hazy Pale Ale

(Courtesy Deschutes)

A lot of light pale ales taste, well, light. But never lets you forget its Northwest roots. It has plenty of hoppy bite from Simcoe, Citra, Cashmere, and Callista听hops听and body from the addition of chicory root, of all things. It works. With just 100 calories and a 4 percent ABV, it feels like honest-to-goodness craft beer.

Lead Photo: Courtesy Dogfish Head

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