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Five years after it was founded, plus-sized outdoor apparel company Alpine Parrot shuts down

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Companies are realizing the business benefits of size inclusivity

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Outdoor brands are finally starting to see that building clothing and gear in plus sizes is a boon for the bottom line

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Hiking is for everyone鈥攂ut as Kara Richardson Whitely, a.k.a. Mama Kubwa, discovered, not everyone has gotten the memo

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Today鈥檚 consumers expect complete transparency from the companies they support. Sometimes, that means being so honest it hurts

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