Smith, the longtime maker of outdoor eyewear and headwear, and Koroyd, one of Smith鈥檚 ingredient brand partners, have filed a joint lawsuit against snowsports giant Burton for patent infringement.
Smith Sport Optics Inc., based in Portland, Oregon, and Koroyd SARL, based in Monaco, filed the complaint against The Burton Corp. earlier this week in the U.S. District Court in Utah.
The two companies alleged that Burton is improperly using their patented technology in two versions of Anon-branded helmets. Anon is the helmet and eyewear brand that Burton launched in 2001.
According to the complaint obtained by 国产吃瓜黑料 Business Journal, Smith and Koroyd claimed Burton violated their U.S. Patent No.10,736, 373鈥攋ointly owned by Smith and Koroyd and referred to in the complaint as the 鈥373 patent鈥斺渂y selling and importing Anon-branded Logan and Merak snow helmets that incorporate WaveCel technology.鈥
They alleged WaveCel infringes upon their 2013 patent that makes helmets safer for skiing, snowboarding, and biking. Smith and Koroyd further stated that WaveCel 鈥渨as developed specifically to compete with Koroyd and marketed so as to draft off of plaintiffs鈥 years of combined efforts in blazing a path of innovation in the helmet industry.鈥
鈥淪uccess Is Threatened by Infringement鈥
Smith and Koroyd claimed that Burton 鈥渂egan selling ski and snowboard helmets under its Anon brand incorporating plaintiffs鈥 patented technology in direct competition with the patented Smith-Koroyd helmets and over plaintiffs鈥 objections.鈥
They went on to accuse Burton of launching 鈥渢he Anon WaveCel helmets in a manner calculated to capitalize on and appropriate plaintiffs鈥 goodwill and innovative reputation by co-opting the aesthetic scheme that plaintiffs had been using in marketing Smith-Koroyd helmets鈥攄epicting black helmets with cell array structures visible through the helmet鈥檚 vents in Koroyd鈥檚 signature green color and black backgrounds.鈥
Moreover, they argued, the 鈥淪mith-Koroyd helmets have been a great commercial success, [which] is now being threatened by [the] defendant鈥檚 infringement.鈥
Smith and Koroyd said in a joint press release: 鈥淏urton was informed of Smith鈥檚 and Koroyd鈥檚 patent rights, and was asked to respect those rights by not making or selling the accused Anon-branded WaveCel helmets. Burton moved forward with the launch of the Anon helmets, leaving Smith and Koroyd no choice but to pursue the federal court action to protect their intellectual property rights. A second lawsuit brought by Koroyd against Burton in Germany also alleges IP violations based on WaveCel helmets.
鈥淪ince 2013, Smith has partnered with Koroyd鈥攃reators of the iconic green, open cell technology utilizing welded tubes that crumple instantly on impact鈥攚ithin its helmets to continue the legacy of innovation and design while providing consumers advanced impact protection and superior performance. Together, Smith and Koroyd have invested almost a decade of time and resources into research and development to integrate Koroyd material into Smith products under a unique, patented method.鈥
When reached for comment, Smith鈥檚 general manager, Francesco Rinaldi Ceroni, issued the following supplemental statement to OBJ about the company鈥檚 joint lawsuit with Koroyd.
鈥淪mith has pushed the boundaries of innovation and attention to detail for over 50 years,鈥 he said. 鈥淲e take pride in creating trusted products that perform and protect, and our decade-long partnership and investment with Koroyd exemplifies our commitment to advancing equipment that enhances the consumer experience. We鈥檙e dedicated to protecting our technologies, our craftsmanship, and the integrity of our brand.鈥
Smith, Koroyd Seek Injunction and Damages
Formed in 2010, Koroyd produces safety material for bicycle and snow helmets (and other products). Its patented technology is based on 鈥渨elded tubes [that] crumple instantly on impact, absorbing maximum force in a controlled manner, minimizing energy transferred to your head.鈥澛
The company said its technology is featured in 鈥渟ix of the top 12 grossing helmets by US$ sold during the North American season 2019/2020, and is available in circa-29 percent of all snow helmets sold over 100 US$ in the North American market.鈥
鈥淥ur business is structured in such a way to inspire transformation and innovation throughout our entire group,鈥 said John Lloyd, founder and managing director of Koroyd. 鈥淭hrough our long-term R&D investments we have consistently delivered unique safety solutions which offer a significant performance advantage compared to legacy and emerging products, and have become the trusted technology partner to the leading brands in a diverse range of industries.聽
鈥淐opycat products offer little advancement for the end consumer and impede innovations for all. This action is part of our global strategy to enforce our registered rights. The protection of intellectual property encourages innovation, copying product reduces innovation and, if rewarded, discourages research and development. We will continue to maximize our contribution to the sports and safety segments and protection of people pursuing their passions and facilitating them to experience life to the fullest.鈥
Smith and Koroyd are seeking relief in this matter that includes a permanent injunction against Burton that would prohibit the company 鈥渇rom any further direct or indirect infringement of the 鈥373 patent through making, using, offering to sell, selling, or importing the infringing Merak and Logan products and any other product that infringes the 鈥373 patent.鈥
The companies also seek 鈥渄amages caused by defendant鈥檚 infringing actions,鈥 including 鈥渆nhanced damages and all attorneys鈥 fees and costs incurred by plaintiffs in this action.鈥 In the complaint, Smith and Koroyd also 鈥渄emand a jury trial on all issues so triable.鈥
When reached for comment, Burton issued the following statement: 鈥淏urton was just served this lawsuit yesterday, so we need time to evaluate it.鈥