Eddie Bauer is getting into the used-gear game. With the brand鈥檚 expansion of its program this month鈥攚hich now offers resale products at huge markdowns, as well as gear rentals鈥攖he company joins a growing movement to make the outdoor space more inclusive and environmentally sound by eschewing the 鈥渘ew, new, new鈥 mantra of the past.
鈥淥ur goal with the (Re)国产吃瓜黑料 program is to provide a more accessible option for getting people outdoors, as well as reducing our environmental footprint,鈥 vice president of Eddie Bauer marketing, Kristen Elliott, told OBJ. 鈥淭he program allows us to bring technical apparel and gear to more people at an approachable cost, and ensure more people have the outdoor experiences they want.鈥
Eddie Bauer is only the latest in a growing list of brands using circular commerce to offer affordable products to more customers and keep goods out of landfills.
Here are five other companies with similar programs.
Patagonia
Through Patagonia鈥檚 program, customers can trade in their worn and torn Patagonia clothing, which is then patched and resold, in exchange for store credit. The mismatched colors from the scrap fabric used to patch tears is touted as a selling point. (And, in truth, some of the of old Patagonia gear are pretty cool.)
REI
Who doesn鈥檛 need more REI gift cards? Co-op members get one when they trade in clothing through the retailer鈥檚 program. Pieces are assessed, cleaned, and then put back into the world through REI鈥檚 .
The North Face
Returned, damaged, and defective North Face clothing is repaired and offered at discount prices through the company鈥 program鈥攚hich, like Patagonia鈥檚, leans hard into the funky, bohemian vibe that cutting up clothing and sewing mismatched parts back together inevitably produces. Clothing that has been patched is sold as its own dedicated collection, called .
础谤肠鈥檛别谤测虫
Feeling entrepreneurial? The 鈥渄ead bird鈥 company allows customers to sell used 础谤肠鈥檛别谤测虫 clothing and gear themselves through its聽聽program. Customers using the program receive a give card good toward purchases online and at Arc’teryx’s retail locations.
Stio
厂迟颈辞鈥檚 program pays up to 25 percent of original retail value for used Stio pieces that customers send in. Participants receive a credit that can be used for purchases at Stio.com or any location.