国产吃瓜黑料

GET MORE WITH OUTSIDE+

Enjoy 35% off GOES, your essential outdoor guide

UPGRADE TODAY

Yes, you can mix work and adventure鈥攊f you play it right.
Yes, you can mix work and adventure鈥攊f you play it right.

How to Find Your Dream Job

An eight-step plan for rebooting your career and finding a job that you love.

Published: 
Image

New perk: Easily find new routes and hidden gems, upcoming running events, and more near you. Your weekly Local Running Newsletter has everything you need to lace up! .

In a job market transformed by turmoil and rebirth, there are suddenly all kinds of opportunities for adventurous souls. But if you're going to transcend the cubicle, you need to think big and dare to start over. Presenting our no-holds-barred guide to making the boldest move of your career.

Success Story: Two Friends Launch One Big Brand

The twentysomething founders of Sunski launched a company that's now worth million鈥and they're just getting started.

100 Perfect Places to Work

Whether you're into outdoor gear, adventure travel, or dog food, your perfect job awaits.

Reboot Your Career

Big career changes can sometimes be the best moves for your life. Five business icons share their advice.

The Jobs Everybody Wants

Park ranger, raft guide, gear designer. They're the best jobs on the planet, and with the right training, you can land one.

1. Admit That You Have a Problem

Crabby at the end of the day? Dreading Sunday night? Pay attention. It could be a sign that it鈥檚 time for a switch. Of course, there鈥檚 a big difference between run-of-the-mill workplace malaise and a major problem. 鈥淎sk yourself if your frustration is due to the tasks you perform or to office politics and interpersonal stuff,鈥 says David Blustein, a professor of counseling psychology and a career-development scholar at Boston College鈥檚 . If you鈥檙e tired of the minutiae, consider a small change鈥攂etween companies within your industry. If you鈥檙e dreading the fundamentals, however, it鈥檚 probably time for bolder measures.

2. Choose a New Direction

A smart career switch begins with what Blustein describes as 鈥渁 serious process of self-examination.鈥 Recognize that certain personality types thrive in certain industries. Extroverts and risk takers often do well as entrepreneurs. Introverts should consider gigs requiring less self-promotion (see: biologist, engineer, project manager). The most important question? Ask yourself which part of your current job鈥攐r your favorite hobby鈥攆ulfills you most. Now: How can you monetize that skill? 鈥淵ou want to identify the place where your passion meets other people鈥檚 needs,鈥 says economist Adam Davidson, cofounder of NPR鈥檚 , who is writing a book on how to thrive in the 21st-century economy. 鈥淭his doesn鈥檛 call for cold-hearted pragmatism, but it doesn鈥檛 call for self-indulgence, either. Call it pragmatic passion.鈥

Adam Fetcher, who worked on Barack Obama鈥檚 two presidential campaigns and for the Department of the Interior before changing gears to become 鈥檚 director of global PR and communications, cautions against jumping at the first new opportunity that comes your way. 鈥淪pend time thinking deeply about where you want to work, what type of organization will give you the kind of life you want to have,鈥 he says. 鈥淚f that鈥檚 outdoors, with family鈥攚hatever it is that makes you happy.鈥

In some cases, it鈥檚 possible to make a quick lateral pivot to a new industry where your skill set has value. If you鈥檙e a sales rep who鈥檚 tired of the corporate grind but interested in the environment, you could target a big NGO like the , which filled several jobs on its corporate partnership team last year. Similarly, if you鈥檙e charismatic, well connected, and a decent writer, you鈥檙e primed for a future in public relations, which is currently booming as companies spend less on advertising and more on image. With a bit of smart research and creative thinking, it鈥檚 even possible to parlay your leisure interests into a dream job. Say you love riding mountain bikes and drinking beer. That might not seem like a career, but careful investigation could lead you to , based in Fort Collins, Colorado, which is hiring 鈥渂eer rangers鈥 to sell its brews in adventure hubs across the country.

(Hannah McCaughey)

3. Get Real

New technologies have resulted in job-market upheaval, replacing unskilled positions with computers and international labor. The upshot: hard skills and expertise are as valuable as ever. 鈥淭he old-fashioned stuff like experience is what really counts,鈥 says Brian Lam, founder of product-review website the , which has hired eight editors and researchers in the past two years. 鈥淚f you want to get into a new field, you need to buckle down for a few years and become really good at what you do.鈥

Start by researching the skills and experience required to land the kind of job you have in mind. One simple method is to study up on industry trends through trade sources like (for gigs at gearmakers) and the (for travel gigs). 鈥淪eventy percent of our applicants say they鈥檙e avid climbers or outdoors people,鈥 says Anson Fogel, co-owner of the Salt Lake City production company . 鈥淭hat鈥檚 nice, but it doesn鈥檛 matter. We鈥檙e looking for talented people who have a body of work.鈥

Sometimes the best route is to go back to school. In 2011, Kit Hickey was a successful investment banker in Boulder, Colorado, but she was a little disillusioned and had a vision for a line of business attire that used the performance technologies found in outdoor apparel. She enrolled in an entrepreneurial program at MIT and partnered with another student who was a gear designer to launch . She uses her banking experience, focusing on the company鈥檚 thriving business model, while her partner geeks out on materials and construction methods.

Alternatively, you might seek out entry-level positions that help you develop experience and connections. For example, if you have a passion for adventure filmmaking but not the r茅sum茅 to get hired as a cameraman or producer, you might apply to , which is based in San Mateo, California, and has been hiring content producers to scour the Internet for footage created with its cameras in specific categories like music, hunting, and fishing.

If your financial situation won鈥檛 allow you to go back to school or take a low-paying post, look for opportunities at your current job to broaden your skills. 鈥淲hen friends think about applying for jobs they assume are out of reach,鈥 says NPR鈥檚 Davidson, 鈥淚 tell them to consider what skills they want to have that they don鈥檛 have now. Often it doesn鈥檛 take much.鈥

4. Hunt Intelligently

Knowing where to look is half the battle. One common pitfall of job seekers is to spend all their time trolling umbrella job sites like Craigslist and CareerBuilder. These days most companies list openings on their own websites and social-media channels. 鈥淲e use , and our recruiting team has its own Facebook page,鈥 says Patty Pearce, VP of human resources at , which owns the , , and . Many industries also post jobs using Twitter hashtags (like , the catchall for opportunities in public radio).

Another efficient strategy is to focus on industry-specific career websites. Gear and apparel makers list positions on the site, the action-sports jobs board , and , the website of the Sporting Goods Business association. Environmental nonprofits and NGOs like Conservation International and the Nature Conservancy post on the websites of the Society for and the .

5. Create Your Online Persona

鈥淥ne of the first things we do when we get a r茅sum茅 is look at that person鈥檚 LinkedIn profile and Facebook page,鈥 says Steve Sullivan, former CEO of mountain lifestyle brand and founder of Jackson, Wyoming, apparel company . 鈥淲ith those tools, you get to know the person鈥攖heir contacts, how well connected they are, how mature they are. People should be cognizant of public profiles.鈥

Crafting a professional online presence requires more than just deleting and untagging party shots. (Though you should do that, too.) For starters create a LinkedIn page, and put some love into it. 鈥淥ver the course of your working life, thousands more people are going to see your LinkedIn r茅sum茅 than your real r茅sum茅,鈥 says Sree Sreenivasan, a former professor of social media at the Columbia Journalism School who鈥檚 now chief digital officer for the . Spend extra time on the summary section鈥斺淚t should be deep,鈥 says Sreenivasan鈥攁nd update everything, especially the recommendations, even when you鈥檙e not actively pursuing a new job. 鈥淧otential employers rely on the recommendations,鈥 notes Sreenivasan. 鈥淕et them in a smart, judicious way from people who supervise your work when you don鈥檛 need it鈥攍ike right after you鈥檝e completed a good project.鈥

(Hannah McCaughey)

You should also have a Twitter account and include links in your bio to your home page (or your current employer鈥檚 home page) and your LinkedIn account. Follow industry leaders you hope to network with. 鈥淏efore you reach out to someone for an introduction, a referral, or a request for a connection, make sure you鈥檙e already following that person,鈥 suggests Sreenivasan. Your own tweets should contain links to stories about the fields you want to work in and comments about them.

Finally, keep photos for your social-media accounts simple鈥斺渁 close-up, professional head shot,鈥 says Sreenivasan鈥攗nless you鈥檙e angling for a gig with a production company.

6. Don鈥檛 Toss Your CV

When we asked the executives at leading brands in the outdoor and adventure-sports industries how hiring has changed in the social-media age, they all gave the same answer: it mostly hasn鈥檛. While creative applications help鈥攕everal employers cited candidates who submitted online portfolios, videos, and even product prototypes鈥攜ou still need a strong cover letter, r茅sum茅, and personal references. Keep them one page each. 鈥淪ix-page r茅sum茅s are ridiculous,鈥 says Sullivan. Focus on the basics before doing anything else. 鈥淒on鈥檛 go hiring a website designer,鈥 says Sreenivasan, 鈥渨hen you should be cleaning up your LinkedIn profile.鈥

7. Stretch Your Network鈥攊n Person

The fact that it鈥檚 now so easy to connect with people digitally actually means that in-person meetings and personal referrals carry more weight than ever. 鈥淲e filled 30 percent of our hires last year through referrals,鈥 says Christina Gee, recruiting manager at in Emeryville, California. GoPro, meanwhile, makes 35 percent of its hires through referrals. Don鈥檛 have a personal connection to a company? Make one. 鈥淔ind out who you need to know,鈥 says Shawn Heinrichs, photographer, videographer, and founder of . 鈥淭hen work backward until you have one degree of separation with that person鈥攕omeone who can get you a meeting.鈥 For Heinrich, a former business executive, this meant sitting down with Peter Knights, founder of the nonprofit , one of the conservation groups Heinrichs now produces films for.

Megan Miller, founder of , recommends cold calls. 鈥淚鈥檓 a huge advocate of taking people out to coffee,鈥 she says. 鈥淭hey鈥檙e usually flattered when you say you want their advice. I鈥檓 the most digital person in the world. I have a huge LinkedIn network. But there鈥檚 no substitute for face time.鈥

One surefire way to gain access to personal interactions is by attending industry trade shows and other events where managers are on the lookout for new talent. 鈥淎ctively recruiting at conferences is probably the best way to find the best people,鈥 says M. Sanjayan, executive VP of Conservation International. Gear companies converge at the biannual , while travel outfitters gather at the . Conservation groups recruit at events like the and the .

(Hannah McCaughey)

But you don鈥檛 need to wait for the big summit. Whether you live in Austin or Anchorage, you can find gatherings of people with similar professional interests using forums like and . 鈥淕oing to entrepreneurial and startup meetings really helped me,鈥 says Ministry of Supply鈥檚 Kit Hickey, who went to every gathering she could after moving to Boston to attend business school. 鈥淚 saw people making similar changes. It made me feel less alone.鈥

Finally, when networking, keep in mind that you鈥檙e working, not dating. 鈥淒on鈥檛 lay out all your woes and troubles,鈥 says Sanjayan. 鈥淚 can鈥檛 tell you how many people come to talk to me and say so much that I鈥檓 pretty sure I won鈥檛 be recommending them to anyone else. Remember: your goal is to get into the interview room.鈥

8. Seal the Deal

Once you secure an interview, prepare. Set up a Google news alert for the company, look into press coverage from the past five years, and reach out to people who have worked there and moved on. You want to go in knowing your stuff. 鈥淣ot being prepared about a company鈥檚 history鈥攖hat wouldn鈥檛 bode well here,鈥 says Pearce of the North Face. Also, bring a bottle of water and some energy bars. Patagonia interviews last a full day. Potential GoPro media-team hires are brought in for a weeklong trial run.

After your interview, send a thank-you e-mail鈥攆ast. 鈥淚鈥檇 even recommend drafting a rough follow-up before the interview,鈥 says Emily Miethner, founder of FindSpark. 鈥淭hen quickly add in thoughts on specific things you discussed to personalize it.鈥 Miethner also suggests creating another touchpoint outside e-mail. 鈥淭his could be adding the person you interviewed with on LinkedIn鈥攕end a custom message鈥攐r retweeting a tweet from the company,鈥 she says.

If you aren鈥檛 offered the job, focus on the fact that getting in the door was a huge step. Acquit yourself professionally and chances are you鈥檒l get a second look down the line. 鈥淭he first job I applied for out of grad school, I got an interview but didn鈥檛 land the job,鈥 says Sanjayan. 鈥淭he second job I applied for, with the Nature Conservancy, I didn鈥檛 even make the interview cut.鈥 But he kept in touch with the organization and was eventually brought on as a lead scientist.

If you do get an offer, don鈥檛 take it right away: this is the time to negotiate things like more time off or the ability to work remotely. Once you鈥檙e hired, your leverage is gone.

Popular on 国产吃瓜黑料 Online